Many of my existing and previous clients have been approached by another company to promote their REA (realestate.com.au/agent/?????) profile link for one or two specific keyword phrases on a costly minimum year-long contract. The phrases targeted are: “real estate agent location name” “real estate agents location name” I can set up the same campaign for […]
RealEstate.com.au Agent Profile Link Google Ad Campaign Read More »
While there is no argument that Google is the dominant search engine, there are many benefits to businesses that use Bing Advertising in combination with Google. Bing Advertising can help your business reach new customers and increase your return on investment, as Bing advertising campaigns typically have lower cost-per-click (CPC) to cost-per-acquisition (CPA) ratios
Generate Bing Leads via the Second Most Powerful Search Network Read More »
It is my pleasure to officially launch Google YouTube Local Video Ads and Google YouTube Website Remarketing Video Ads with Custom Real Estate Video and Real Voiceovers! Sample Video 1: https://youtu.be/n1785u2b-rk Buy, Sell, Rent, and Property Management – Australian Accent Sample Video 2: https://youtu.be/4vS3kPJhXMY Website Remarketing for Buy, Sell, Rent, and Property Management – Australian
My current 150+ Real Estate clients are killing it with local branding and lead generation using their own excellent designed custom animated display ads for their Google Display and or Remarketing ads campaigns. Check out this 42-second video that shows five engaging design examples: These ads are shown in your local target locations to people
Why You Need Custom Animated Display Ads for Lead Gen and Branding Read More »
Dear Real Estate Business Owners, Offices and Agents! There are now ‘five’ Google Campaign Ad Types available, and to explain how they work, I have created this short five-minute explanation video: Please get in touch with me if you have any questions or would like any of these campaign ad types set up. Regards, David
5 Min Video Explaining the 5 Google Campaign Types Read More »
AMPHTML Google Display Ad Samples:
AMPHTML Google Display Ad Samples Read More »
Search retargeting is a little different from the other types of retargeting in this list in that it doesn’t rely on a pixel being installed on your web properties. Instead, it follows people around the web-based on what keywords they previously placed into search engines. This shouldn’t be confused with search engine marketing or “search
Types of Retargeting – Search Retargeting Read More »
Social retargeting has dominated the field for the last couple years. The concept of native advertising on Facebook and Twitter (“native” means the ads look and feel like organic content) was already incredibly powerful by itself when first introduced. Throwing retargeting into that equation simply makes it even more powerful. Social retargeting works essentially the
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Although site retargeting can be useful and is an excellent baby step towards your retargeting goals, it doesn’t present anything really custom-tailored to your audience and, therefore, doesn’t really utilize retargeting to its full potential. Dynamic retargeting takes things a step further by taking your traffic’s specific behavior into account. Rather than just lump everyone
Types of Retargeting – Dynamic Retargeting Read More »
